The startups have finished the Venture Essentials bootcamp of the Incubation program and it is incredible to see the progress they have made! They are now ready to start the 2-year Venture Boost stage in which they set the foundations for a successful business. Let us take you through the intensive and exciting journey they have made so far.
The BIFINCF16 program started with a full-time 7-week Venture Essentials bootcamp in which startups got expert-led masterclasses, coaching, services, and access to on-campus facilities. A number of interesting subjects was covered throughout the bootcamp; from Marketing to Finance and from Value Proposition to Customer Segments; the entire Business Model Canvas was extensively dealt with.
“The best part of the program is that we can immediately put the theory into practice in our own company. At school, we only learn the theory without the link to business” — Naomi Vrinzen, Maerdeau
It has been an intensive seven weeks for the Incubation program startups. In addition to masterclasses and workshops, they were stimulated to speak to as many customers as possible. These interviews with people in the field helped them in validating their assumptions and changing them where needed.
Throughout the seven weeks, the Business Model Canvas changed numerous times. The startups came in with specific ideas and after validation of their assumptions were able to narrow these ideas down and apply more focus. For instance, which customer segment to focus on and with which value proposition.
“I came in with an idea, but throughout the program I learned to let go of my stubbornness and let the experts and customers I talked to help me to further shape my idea” — Alix Rufas, Data Mundi
In the first week of the program, we organized a Venture Expert Day in order to match the startups to experts from our extensive network of professionals. These experts have played an active role throughout the program, some even became part of the startups’ teams in order to give continuous support during the entire bootcamp.
Mid-December was all about further optimizing their presentations and then they were ready to present the incredible progress they have made in this 7-week period. The presentations took place in the Main Hall of Center Court, the new beating heart of Brightlands Chemelot Campus. The startups took the stage for an audience of investors, experts, team members and other startups, all eager to learn everything about the progress they have made.
It was great to see the difference in the presentations from the presentations in the first week. Not only in the content they presented, but also the confidence with which they present, the layout of their presentations and even changed company names. The development of the presentation ran parallel to the development the startups’ ideas made throughout the bootcamp.
Coming in with a lot of ideas and assumptions, it was a long and sometimes difficult journey to where they stand today. Assumptions which could not be validated, ideas which needed to be narrowed down, customer segments which turned out to be less suitable than others. It was a period of validating the innovations.
“Being able to validate your assumptions, by becoming part of the expert ecosystem here at Brightlands, was extremely valuable to me” — Alix Rufas, Data Mundi
And this was only the start! The 2-year Venture Boost period started the moment the Venture Essentials bootcamp was finalized. Now it is time for the startups to take their next steps to make sure that after these two years, they have a validated business model canvas, a team to work with, a prospect list and a minimum viable product.
We are very proud of the process the startups have made so far. Both us and the startups realize, however, that this was only the start of their journey. Expect more updates from our side in the upcoming weeks and months. Make sure to follow our social channels in order to keep track of their developments and breakthroughs. Let’s get back to work!